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The Amazon Strategist Show
The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon. Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests. Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon. Whether you're just starting out or have been selling for years, this show has something valuable to offer you. So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon!
The Amazon Strategist Show
PART 1: The $10K Rule You’re Ignoring: How to Automate & Delegate Smarter as an Amazon Seller
In this episode, we're joined by automation wizard Will Christensen—Founder of Seller Labs, Entrepreneur's Apprentice and DataAutomation. Will drops pure gold on how to stop wasting time and start scaling smarter with his no-BS framework: the 15.1.1.5 Rule.
Whether you're drowning in repetitive tasks, managing multiple businesses, or considering hiring your first VA—this one’s for you.
🔑 Key Takeaways:
-The 15.1.1.5 rule: A simple system to know what to automate, delegate, or ditch.
-Why your VA might quit (and what to do instead).
-The difference between systems creators vs systems followers—and why it matters.
-How apprentices can beat VAs when you're just starting to scale.
-Why documentation is the secret weapon of smart delegation.
-The one productivity mistake that could burn your team out.
Timestamps:
02:00 – Will’s background in e-commerce + Seller Labs
04:15 – $80K automation workshop that changed the game
05:30 – The 15.1.1.5 Rule explained (what to automate & when)
08:00 – How to use tally marks to track tasks to automate
10:00 – The ROI mistake most sellers make with automation
12:45 – Hiring your kids? Tax strategy tip (with humor!)
13:35 – Why most entrepreneurs are terrible at documenting
15:00 – Systems creators vs. systems followers
17:00 – Why you need an apprentice before hiring a VA
👉 Don’t miss Part 2 dropping next week—Will dives even deeper into automation strategies and real-life system hacks that every Amazon seller should know.
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Connect with Will (Seller Labs, Entrepreneur's Apprentice, Data Automation)
Website: www.equityhammer.com
X: https://x.com/DataAutomation1
LinkedIn: https://www.linkedin.com/in/will-christensen
Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish
Know More About Seller Candy
Website: https://www.sellercandy.com
Facebook Page: https://www.facebook.com/SellerCandyPro
Instagram: https://www.instagram.com/sellercandyamz
LinkedIn: https://www.linkedin.com/company/sellercandy/
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Never Talk to Seller Support Again.
Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing.
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